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The Apple of the Stock Market's Eye: Just How High is High?
Everyone loves Apple shares, but for how long?
By Bob Stokes
Fri, 09 Mar 2012 17:45:00 ET
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Shortly after Apple Corp. co-founder Steve Jobs passed away, Robert Prechter wrote this in the September Elliott Wave Theorist:
 
"What this country needs is more Jobs--Steve Jobs."
 
The classic story of a garage start-up indeed became one of the most innovative and respected companies in the world. Along the way, the firm Steve Jobs co-founded also provided employment to tens of thousands of people.
 
Since the lows of the financial crisis in 2009, this respect has translated into almost a seven-fold increase in Apple shares. Last year, Apple surpassed Exxon to become the biggest company in the world measured by market capitalization.
 
And the company has not looked back since. The Wall Street Journal online (2/29) reported "Apple's market cap shoots above $500 billion."
 
Even after this big run, Apple co-founder Steve Wozniak told CNBC (3/1):
 
 "...people talk about $1,000 stock price...I actually believe that."
 
He's not alone. A regular Marketwatch commentator mentioned that very price target just today. Here's the simple headline for his March 9 article "Apple heading to $1,000."
 
Apple is trading at $545.
 
Wozniak might be right. What seems like a high share price now might be considered a low price later. On the other hand, today's sellers might turn out to be right.
 
The point is this: Excitement over Apple shares has coincided with a stock market rally that turned three years old today, March 9.
 
A Yahoo! Finance headline (2/15) reads "Applemania and Stockcraze are Back..."
 
Apple shares recently went up 17 days out of 20.
 
In years past, mutual fund managers could do no wrong if they held boat loads of IBM shares, even if IBM had taken a tumble. Today, what money manager would want to be caught without Apple shares?
 
Yet the question becomes, who is left to buy?
 
Our March 7 Short Term Update provides a chart and accompanying commentary of Apple. At the bottom of that chart, there's an indicator that's most revealing about the strength of Apple's recent run-up. 

Just below that chart of Apple are two charts in different time frames of the NASDAQ 100.

Plus, our March 9 Short Term Update gives you yet more insights into what Apple's price action may mean just ahead. 

When you see the charts and absorb the analysis in both issues, you're going to get insights that could be valuable to you now

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Tags: herding, investor psychology, Short Term Update, steve jobs, Traders
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