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Amazon (AMZN): The Most Important Question You Should Be Asking

One technical tool helped minimize the risk of AMZN’s February 8-9 selloff

by Nico Isaac
Updated: February 16, 2018

When I started writing about financial markets many years ago, I was an English major with zero knowledge of finance or technical analysis. Heck, I thought a bull market was where male cows hung out. I also thought, how on earth am I going to make this stuff sound interesting? It isn't Shakespeare, after all!

But what I quickly learned is that markets don't trade themselves. People trade markets. And traders are just as fascinating as the characters in the novels I read in all those literatures classes. They both have the components of a great drama:

  • High stakes
  • A fast, fleeting opportunity
  • A desire to seize said opportunity before it's too late

And, most of all, in literature and investing, emotion can be the main character's greatest downfall. Here, our chief market analyst and Trader's Classroom instructor Jeffrey Kennedy separates the objective trader from the impulsive one by the very question that drives their decision to enter a specific market:

The impulsive trader asks him/herself, "How much money will I make if I'm right?"

The objective trader asks him/herself, "How much money can I lose if I'm wrong?"

The first question leads to a leap-first, ask-questions-later approach which often ends in disaster.

And the second one leads to what Jeffrey calls a "high-confidence trade setup." They contain four critical elements carefully curated by Jeffrey himself, and most importantly, they contain ONE powerful tool for knowing whether the setup is wrong, a "telltale sign of trouble" that enables you to get out of a trade before it's too late. This tool is the critical support/resistance level, as defined below:

  • Support levels are below the current price action (which signifies a bullish stance) -- so if prices drop below these levels, you know your bullish stance is not working out.
  • Resistance levels are above price action; they are "lines in the sand" whenever you have a bearish stance. If prices rally above these levels, again -- that's your "risk."

As for how these levels minimize risk in real-time, let's go to the February 7 Trader's Classroom lesson. There, Jeffrey presented a near-term bullish set-up on the 15-minute price chart of Amazon (AMZN). However, any rally potential depended on prices obeying the critical support level identified by Jeffrey at "1401.10, where this assessment unravels."


Go ahead and watch a clip from the February 7 Trader's Classroom, where Jeffrey walks traders through the complete details of his AMZN analysis. Simply press play and enjoy!

So, what happened next?

The next day, AMZN turned down and triggered Jeffery's cited support, clearing the way for the dramatic sell-off into the February 9 low, pictured below:


It's like a great Shakespearean drama, only without the body count!

And the best part is, we have an equally exciting sequel to the Amazon story. In the February 13 Trader's Classroom, Jeffrey revisits the price chart of AMZN to answer one main question: Is the peak we saw in February the end of this hot stock's rally?

Jeffrey then provides the answer with the objective, risk-minimizing criteria his subscribers have come to expect from Trader's Classroom service.

Become THAT trader who can see high-confidence entries, get in and get out with confidence — and sleep at night.

Picture this...

Several times a week, you meet with a market veteran and he's one of the most sought-after teachers in the world. He has dedicated his entire professional career to helping traders like you spot and act on high-confidence trade setups.

At every meeting, you watch over his shoulder as he shows you exactly how to spot your market opportunity. And he doesn't just teach principles. He uses real-life market opportunities to show you the telltale signs that a market is about to move. He also coaches you on how to create your trading plan for this setup — including how to estimate upside potential and identify risk-limiting price levels.

Sound like an ideal fantasy? Well...

THAT is exactly what Jeffrey Kennedy is offering you as a Trader's Classroom subscriber!

Here's How Trader's Classroom Helps You Trade With Confidence:

3 times a week, Jeffrey uploads an exclusive 10-15 minute video for you to the Trader's Classroom subscriber area. While each lesson is not a big time commitment, it's packed with trading insights that you can instantly apply to any market. And any time frame. And you can watch and re-watch the lesson as many times as you like.

Today's lesson might be a valuable insight into a historic market setup in Gold... Tomorrow it might be an immediate trade setup in Google. In the past month alone, Jeffrey has taught valuable trading lessons using NKE, AAPL, BAC, JNJ, JPM, FB, QQQ and many more... Whatever it is, each Trader's Classroom lesson delivers lasting insights that compound to change the way you trade forever.

Would you like to have Jeffrey mentor you? Don't miss this risk-free offer...

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Years from now, you'll look back on the next three months as a pivotal point in your trading approach. The learning track we've designed for you includes real-time mentoring, plus four self-paced trading resources. This package would normally cost $482. But today, you can get it for $147.

Here's what you get...

You Get: Ongoing Real-Time Mentoring

Three months of Jeffrey Kennedy's Trader’s Classroom

Over the next three months, Jeffrey Kennedy is your opportunity-seeking Sherpa. He will show you opportunities and dangers in the markets. In fact, as soon as you order, you get instant access to the last three months of lessons! Some of the opportunities highlighted in these lessons are still unfolding.

Plus: A Self-Paced Learning Track

Four trader resources hand-picked from our educational library — a $286 value

Together, these 2 books and 2 online courses combine to offer the best foundation and reference guides for Elliott wave traders.


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To start, you get Elliott Wave Principle - Key to Market Behavior (a $29 value). This definitive guide to Elliott wave analysis will be your roadmap and reference guide from here on.


Spot Opportunities

Next, the Visual Guide to Elliott Wave Trading (a $60 value) gives essential insights on how to incorporate Elliott wave analysis into your trading style.


Develop Trading Plan

Then, put down the books and head to a screen, for two online courses. In The Wave Principle Applied Online Course (a $99 value), Jeffrey Kennedy shows you how to spot an actionable pattern and formulate a trading strategy.


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And finally, get unique insights with The Kennedy Channeling Technique Online Course (a $98 value), and learn about an invaluable tool that helps give more confidence to your waves counts.

Bonus: New LIVE Trader's Classroom Lessons Every Month

As a Trader's Classroom subscriber, at least once each month, you are invited to join Jeffrey Kennedy LIVE online for an interactive Trader's Classroom lesson. During these interactive lessons, you can personally ask Jeffrey your questions about the day's lesson, get his responses in real time, and benefit from other subscribers' comments and questions, as well. And don't worry if you're unable to make the live events: We'll post recordings in your subscribers portal with your other Trader's Classroom lessons later that day.

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Three months of Trader's Classroom, plus four essential trader resources (a $433 Value):